Digital Marketing Executive | SEO, Social Media & Performance Marketing | Lucknow

Education : Bachelor's Degree (BBA, B.Com, BCA, BA, B.Sc or equivalent), MBA Marketing Preferred, Digital Marketing Certification Preferred, Freshers with Digital Marketing Knowledge can also apply

Skills :

Digital Marketing, Search Engine Optimization (SEO), Social Media Marketing (SMM), Google Ads, Meta Ads (Facebook & Instagram), Content Marketing, Keyword Research, Google Analytics, Email Mar<

Employment Type : full time

Role / Category : Marketing / Digital Marketing

Job Description

Pragyat IT Solutions Private Limited is hiring a passionate Digital Marketing Executive to join our growing team in Lucknow.

Key Responsibilities:

• Plan and execute digital marketing campaigns across multiple platforms.

• Manage SEO activities including keyword research, on-page SEO, and off-page SEO.

• Create and manage social media content for Facebook, Instagram, LinkedIn, X, and other platforms.

• Run and optimize Google Ads and Meta Ads campaigns.

• Generate quality leads through digital channels.

• Monitor website traffic and marketing performance using analytics tools.

• Create engaging content, blogs, and marketing creatives.

• Coordinate with the design and content teams for campaign execution.

• Stay updated with the latest digital marketing trends and industry practices.

• Prepare weekly and monthly performance reports.

Requirements:

• Good understanding of SEO, Social Media Marketing, and Digital Advertising.

• Knowledge of Google Ads and Meta Ads is an advantage.

• Strong communication and content-writing skills.

• Analytical mindset and problem-solving ability.

• Ability to work independently and as part of a team.

Benefits:

• Career growth opportunities.

• Professional work environment.

• Training and skill development support.

• Opportunity to work on multiple brands and projects.